In 2024, Smiles Mobile Remittance, the No. 1 mobile remittance service in Japan, served as a major sponsor of the largest Filipino community events held in Japan, the "Philippine Expo" and "Pistang Pilipino," showcasing its presence. These events became important venues symbolizing the unity of the Filipino community in Japan while celebrating the rich traditions of the Philippines.

A Festival of Filipino Culture and Community

The Philippine Expo and Pistang Pilipino are annual festivals that deliver the spirit of the Philippines to Japan through music, dance, cuisine, and traditional arts. By supporting these cultural events, Smiles provided many Filipinos working away from their homeland with opportunities to take pride in their culture and strengthen ties with their fellow community members.

At the event venue, officials from the Philippine Embassy and community leaders highly appreciated Smiles' continuous support, which significantly contributes to the revitalization of the community.

Exciting Activities at the Smiles Booth

During the festival, the booth of Smiles Philippines became one of the most vibrant spots in the venue. The Smiles team met directly with users (Smilers) to express gratitude for their continued patronage and conducted various activities such as:

• Distribution of Exclusive Merchandise: Gifts such as Smiles' original design bags and T-shirts.

• Interactive Games: Fun mini-games with luxurious prizes and remittance points.

• Remittance Consultation Corner: Face-to-face support regarding the convenient features of the Smiles Remittance App, the latest campaigns, and the identification verification process.

Many attendees were able to deepen their trust and confidence in the service through interactions with Smiles staff.

Unwavering Commitment to Migrant Workers and Their Families

For Smiles, sponsoring these events is not just a marketing activity. It embodies our core value of "Sharing Smiles." We actively support cultural activities to ensure that the lives of our users in Japan become richer, providing not just an economic bridge through remittance.

Smiles Mobile Remittance has always respected the strength and unity of the Filipino people and will continue to fully support activities of the Filipino community held throughout Japan.

We sincerely thank the organizers who helped create this wonderful festival and all those who visited the Smiles booth.